About Jouracci
My journey began in the world of architecture, where I crafted spaces that blended form and function into harmonious environments.
Navigating this transition, from Architecture into Footwear design, wasn’t easy, but it was incredibly rewarding. I immersed myself in the art and science of shoe design, pursuing a Diploma in Footwear Design in one of the best institutions in the industry, called Arsutoria in Milan, Italy. This journey provided me with a deep understanding of materials, textiles, and ergonomics specific to shoes.
Armed with my architectural foundation and my background in sculpting, painting, fashion design, I sought to reshape the way we perceive footwear, infusing it with the same principles that had guided my architectural endeavors.
Each product I design is an exploration of the possibilities and represents innovation. I bring sculptural aesthetics to every design, infusing each pair with a touch of wearable art. The unconventional materials I experiment with, the narratives I weave into each design, and the user-centric focus all stem from my passion for holistic design experiences.
Global Footwear Award
Resilient Stride is a captivating shoe that embodies the essence of woman empowerment. The design blends femininity and power creating a symbol strenght and confidence for women. The project aims to highlight the resilience, determination and a woman's ability to conquer and challenge. With it's elegant silhouette and sleek design, Resilient Stride Captures the grace and sophistication. What sets this design apart is its unique balance between femininity and power. The shoe features bold geometrical elements that convey strenght, while the high heel and delicate details emphasize the beauty.